Why You Need an Opt-In Email List

Why You Need an Opt-In Email List

Quick, true or false: Everyone wants to receive your promotional emails People will never mistake your emails for spam Purchased email addresses are the best way to build an email list There are no federal laws governing email marketing   If you answered false to...
Your Guide to Understanding GDPR Compliance

Your Guide to Understanding GDPR Compliance

Over the last month, you’ve likely noticed that your favorite applications and websites have updated their privacy policies. Why? Because, companies and governments are looking for new ways to protect consumers’ confidential data. One example is the European Union,...