Cheers to Us! The Marketopia Family Celebrates a Milestone

Cheers to Us! The Marketopia Family Celebrates a Milestone

Last week marked the first-year anniversary of Marketopia!

August 26, 2014. It’s the day we opened our doors for business near downtown St. Petersburg, Florida. It’s the day we brought together our many years of channel IT expertise, channel sales and marketing experience and deep industry relationships. It’s the day we set out to improve – no, catapult to the stars – the businesses of resellers, MSPs, VARs, distributors and technology vendors.

A year later, we are proud of what we’ve accomplished. We’re exuberant about the growth of our clients. We’re excited about the notches in our belt as we’ve tightened our focus to enable us to grow and grow for years to come by helping make a difference for technology companies.

One year is a big milestone for any company. That goes doubly for us, a unique business focused on igniting and launching sales and marketing solutions for IT services firms.

So, we want to share a bit of perspective on what we’ve accomplished during the past 12 months:

  • We were selected and honored as a Worldwide Top Channel Influencer in 2015 by Penton Technology Group’s
  • We were recognized as a prominent Vendor to Watch by The ChannelPro Network.
  • We have appeared and spoken at nearly 60 industry events, reaching more than 25,000 resellers.
  • We have contributed, and continue to do so, to Penton’s IdeaXchange at, and
  • We have launched the 4u2grow international roadshow dedicated to helping MSPs grow.
  • We have added Appointment Setting and Prospect Engagement Consultant teams as part of our sales and marketing services for clients.
  • We have staffed our company team with more than 20 members committed to client success.
  • We have reported 100% company growth during each fiscal quarter.


A whirlwind of a year down the road, we now look back with gratitude to the many that have put their faith in Marketopia. We are proud of what we have been able to do together so far, and are excited about the tremendous growth and change that 2015 has brought for us, our clients and our partners.


Looking Forward to Year #2

It has been a great year, and we have even bigger plans for next year. Enlarging our team to handle even more clients. Expanding our sales and marketing services to keep our reseller and MSP clients growing. Working with technology vendors to develop their channel sales in ways they have never thought of before us. And, much more.

We have learned a lot, heard great feedback from our communities, and remain hard at work every day on fulfilling our mission to become the most trusted sales and marketing IT services agency. We believe now, more than ever, that Marketopia can help transform and evolve IT services firms for the better.

Let’s make this next year even more than last year. Cheers, and happy anniversary to us!


Online Training Course to Rev Up Your MSP Lead Machine

Online Training Course to Rev Up Your MSP Lead Machine

There’s a line we like to use around the office and share with our clients: “To fail to plan is to plan to fail.”

While the saying is nothing new, it holds very true. Everyone knows it. As a leading MSP marketing agency, we’ve learned that few MSPs and VARs plan their marketing investments or analyze the effectiveness of their own campaigns. This keeps them from growing their business. That’s because we know that more leads deliver more sales which equals more profit.

Hence, our repetitious mantra … “More leads. More sales. More profit.”

In an effort to reverse such misfortune, we are presenting a one-session online training course in association with MSPmentor to give MSPs a marketing boost. A way to quickly grow their business.

“Creating a Managed IT Services Marketing Lead Machine” is designed to help MSPs like you define achievable marketing goals, shape them into a solid plan, then get it jump-started. The live workshop begins at 11AM EDT, Tuesday, August 25, 2015. When you’re done reading this, you can go to to register and learn more about the 90-minute session, which also features an interactive Q&A throughout the presentation.

Our CEO Terry Hedden is taking the lead on this one. Well-known for helping MSPs close more deals, he’s looking to educate attendees about the strategies needed to quickly grow their business. He will take you through the ways to best plan and assess your marketing investments, and to better understand the effectiveness of marketing campaigns.


What you should expect to learn:

• The different types of marketing.
• How to create your own marketing plan based on your unique business needs and growth targets.
• Putting your plan into action.
• How to measure success.

So, this is a session you can’t afford to miss. The only thing you have to lose by not attending … is more sales! Join us Tuesday, August 25. Register today!