Marketopia CEO Heads to Autotask Community Live

Terry Hedden, CEO of Clearwater Marketing Agency, to Show Technology Leaders How to Drive New Business and Boost Sales

Clearwater, FL (September 15, 2017) – Marketopia—a marketing and sales enablement agency built on real-world IT channel experience—today announced that CEO Terry Hedden will host a workshop at Autotask Community Live, September 17-19 in Hollywood, Florida. The conference attracts leaders in the IT industry from all over the country for a weekend of networking and exchanging insider knowledge.

Hedden, an industry thought leader known for boosting small MSP businesses growth, will instruct a workshop designed for sales and business leaders in the technology sector entitled How to Curate Leads, Win New Business and Drive Recurring Revenue. This “bootcamp” style workshop will tackle common challenges that MSPs, VARs and other technology businesses face and provide actionable advice on how to take control and start growing on their own terms. Attendees will learn everything from how to create a reliable source of inbound leads and increase close ratio margins, to tips on hiring people who consistently hit their sales quotas.

“I designed this deep-dive workshop to give sales and business leaders an opportunity to refine their strategy and skills so that they can close bigger contracts, more often,” said Hedden. “Driving new business isn’t about chance, it’s about implementing proven steps to constantly refresh your lead pool.”

The workshop fits neatly into Autotask Community Live’s ultimate goal—providing business building secrets to success, invaluable product and technical best practices, and industry trends that matter. Attendees will leave the conference with new industry contacts and an arsenal of tactical skills proven to propel businesses in the direction they want to grow.

About Marketopia

Marketopia, The Lead Machine, is an IT service marketing agency uniquely positioned with expertise throughout the entire IT channel from software, hardware and cloud vendors to distributors, MSPs and VARs. Marketopia uses an enterprise-class technology platform, channel marketing experience, and deep industry relationships to create a revolutionary approach to outsourced marketing and sales empowerment for IT service companies seeking to grow leads, sales and profit. For more information about Marketopia and its proven demand generation system for managed IT services, visit www.marketopia.com. To learn more now, call 844-482-4769. To get the latest industry news and trends, read the company’s Blog Bits.

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Datto, AppRiver, RapidFire Tools, Stanton IP Law Firm and Taylor Business Group to Sponsor Second Annual Conference

Clearwater, FL (September 7, 2017) – 4u2grow—an annual business conference established to provide information technology (IT) businesses with proven growth techniques—today announced Datto, AppRiver, RapidFire Tools, Stanton IP Law Firm and Taylor Business Group as sponsors of the event. The conference, scheduled for October 11-13 at the Postcard Inn in St. Pete Beach, Florida., is an opportunity for managed service providers (MSPs), value added resellers (VARs) and systems integrators to network with technology vendors and industry thought leaders.

Each sponsor has arranged for their clients to attend the event free of charge—speaking to their confidence in 4u2grow and its ability to enrich their partners’ business strategies.

According to Terry Hedden, CEO of Marketopia and co-founder of 4u2grow, “We’ve refined our agenda so both first-time and returning attendees will leave the conference with proven techniques that will help them grow into 2018. We’ve also created more opportunities for MSPs to forge new partnerships with key channel players that can help them achieve their visions for their businesses. Our goal is to equip them with actionable growth tools while fostering key relationships.”

Datto, a platinum 4u2grow sponsor, is a technology enterprise headquartered in Norwalk, Connecticut that develops business continuity solutions delivered as managed services via MSPs. Their Total Data Protection solutions deliver uninterrupted access to business data on site, in transit and in the cloud.

RapidFire Tools, a gold sponsor, offers the Network Detective line of IT assessment tools that enable MSPs to perform regular, automated scans of end users’ networks and create activity reports. The Atlanta-based company also provides assessment modules for Exchange, HIPAA, PCI, security and SQL Server.

AppRiver, a silver sponsor, is a cloud-based cybersecurity firm that partners with MSPs to provide their customers virtual computing solutions. They are a Florida-based company that delivers solutions for email and web protection against spam, viruses and malware.

Stanton IP Law Firm, a silver sponsor, is a Tampa based law firm focusing on protecting, enforcing, and monetizing Intellectual Property rights for their clients. Founded by Thomas H. Stanton, Stanton IP Law Firm leverages more than 15 years in the technology industry.

Taylor Business Group, Inc., a silver sponsor, is a management consulting firm based in Missouri. The company specializes in providing clients with ideas and methodologies to implement or enhance strategic thinking in their organizations.

4u2grow, the two-day conference hosted by Marketopia, is designed to help small IT businesses overcome growth-stunting challenges. Attendees can expect sessions that cover sales enablement, marketing and networking, as well as casual networking and Q&A sessions with industry leaders.

About 4u2grow

4u2grow is a two-day event hosted by Marketopia that is designed to accelerate IT MSP growth with proven systems based on real-word experience. Sessions cover everything from increasing sales and upgrading existing clients to branding, lead generation, closing and business development. Attendees leave with actionable strategies that have a powerful, immediate impact. For more information, visit the company on the Web.

About Marketopia

Marketopia, The Lead Machine, is an IT service marketing agency uniquely positioned with expertise throughout the entire IT channel from software, hardware and cloud vendors to distributors, MSPs and VARs. Marketopia uses an enterprise-class technology platform, channel marketing experience, and deep industry relationships to create a revolutionary approach to outsourced marketing and sales empowerment for IT service companies seeking to grow leads, sales and profit. For more information about Marketopia and its proven demand generation system for managed IT services, visit the company on the Web. To learn more now, call 844-482-4769. To get the latest industry news and trends, read the company’s Blog Bits.

MEDIA CONTACT

Andra Hedden
Chief Marketing Officer
844-482-4769 x806
Andra.hedden@marketopia.com

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Clearwater-based Marketing Agency to Host Conference Dedicated to Empowering Technology Services Businesses to Grow and Succeed

Clearwater, FL (September 6, 2017) – Marketopia—a marketing and sales enablement agency built on real-world IT channel experience—will host the 4u2grow Conference on October 11-13 at the Postcard Inn in St. Pete Beach, Florida. The annual conference brings together managed service providers (MSPs), value added resellers (VARs), systems integrators and technology vendors to work on their businesses, overcome challenges, develop growth strategies, share best practices and strengthen channel relationships. Featured speakers at the event include such industry thought leaders as Aaron Ross, author of Predictable Revenue; Aakash Patel of Elevate Inc.; Thomas Stanton of Stanton IP Law Firm, and David Powell of LogicMonitor.

Now in its second year, 4u2grow is an opportunity for technology service providers from across the country to network with peers and hear proven strategies from channel thought leaders in a relaxed, intimate setting. The conference is $599 to attend or free for Marketopia clients and 2017 MSP 501 winners. The agenda includes sessions and work groups dedicated to developing dependable revenue streams, prospecting techniques, networking mastery, hiring winning salespeople, brand building and development, profitability strategies, writing effective contracts and landing enterprise accounts.

According to Terry Hedden, CEO of Marketopia and co-founder of 4u2grow, “This is an opportunity for growing IT companies to get away from the everyday hustle and bustle and really work on their business. Our goal is for attendees to walk away from the event with an arsenal of actionable tips and tricks that will increase their profitability. Plus, they will have many opportunities to network with peers, meet face-to-face with vendors and build relationships that can help them actualize their business goals.”

Additionally, three sponsorship plans are available for vendors, distributors and industry media outlets that wish to take advantage of this opportunity. Sponsors benefit from getting their latest products or services in front of active channel partners, as well as the ability to host breakout sessions, networking events and more.

About 4u2grow

4u2grow is a two-day event organized by Marketopia that is designed to accelerate the growth and profitability of IT service providers and other technology businesses with real-world experience delivered by some of the biggest thought leaders in the industry. Sessions cover everything from increasing sales and upgrading existing clients to branding, lead generation and business development. Attendees leave with a wealth of actionable strategies that have powerful, immediate impact on their businesses. For more information visit www.4u2grow.com.

About Marketopia

Marketopia, The Lead Machine, is an IT service marketing agency uniquely positioned with expertise throughout the entire IT channel from software, hardware and cloud vendors to distributors, MSPs and VARs. Marketopia uses an enterprise-class technology platform, channel marketing experience, and deep industry relationships to create a revolutionary approach to outsourced marketing and sales empowerment for IT service companies seeking to grow leads, sales and profit. For more information about Marketopia and its proven demand generation system for managed IT services, visit www.marketopia.com. To learn more now, call 844-482-4769. To get the latest industry news and trends, read the company’s Blog Bits.

MEDIA CONTACT

Andra Hedden
Chief Marketing Officer
844-482-4769 x806
Andra.hedden@marketopia.com

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