Managed IT Services Marketing & Sales Leader Terry Hedden Named Among Top 50 Channel Influencers by Penton Technology Group’s The VAR Guy
Marketopia, a leading provider of demand generation, marketing, sales solutions, and team training for IT service companies, proudly announced that its Chief Executive Officer, Terry Hedden, has been named one of the Top 50 Channel Influencers by The VAR Guy. This recognition, awarded by a division of Penton Technology Group, honors the most impactful and visionary leaders in the solution provider channel. The inaugural list was developed through a global survey of The VAR Guy’s readership, combined with insights from the site’s editorial team. Together, these sources identified the top influencers shaping the future of the IT industry.
“Terry is truly honored to be selected as one of the top tech influencers who is dedicated to VAR marketing and the MSP channel,” said Andra Hedden, CMO at Marketopia. “It’s exciting to see The VAR Guy establish a catalog of the IT channel’s most influential leaders and industry game-changers. We congratulate all of this year’s top channel influencers, and we celebrate with them as they each continue to contribute to the IT channel’s growth and prosperity.”
Terry Hedden’s recognition is a testament to his deep-rooted impact in the IT channel. As the founder of one of the largest Managed Service Providers (MSPs) globally, he has not only built and sold a successful business but also emerged as a sought-after industry speaker and consultant. He delivers over 50 presentations annually, engaging thousands of Value-Added Resellers (VARs), MSPs, and vendors. His expertise spans a wide array of topics, including cloud computing, managed IT services, and best practices in sales and marketing. Beyond his speaking engagements, Terry extends his expertise through strategic consulting, partnering with leading vendors such as AVG, Apple, CompTIA, IBM, and Synnex. His guidance helps these companies navigate cloud computing, managed services, and entrepreneurship, ensuring they stay ahead in a competitive market.
“Highlighting the growing influence of key figures in the IT channel, Charlene O’Hanlon, Senior Executive Editor/Content Director at The VAR Guy, emphasized the significance of this recognition. ‘This is the first time The VAR Guy has distinguished the men and women who have made an impact on the channel,’ she noted.”
“Echoing the sentiment of industry evolution, Marcia Parker, Executive Director at Penton, highlighted Marketopia’s role in driving growth. ‘This is an extraordinary time for the channel as solution providers and vendors alike adapt their growth strategies for the changing market. There’s a lot to learn from these industry leaders.”
The Lead Machine
This commitment to industry excellence is at the heart of Marketopia’s mission. Known as The Lead Machine, Marketopia is a firm with unparalleled expertise across the entire IT channel. Including software, hardware, and cloud vendors, as well as distributors, MSPs, and VARs. Leveraging real-world industry knowledge, Marketopia has developed a revolutionary approach to outsourced marketing and sales empowerment for IT service companies aiming to boost leads, sales, and profitability. The company’s innovative system combines an enterprise-class technology platform, extensive channel marketing experience, and deep industry relationships, offering a comprehensive solution tailored to drive growth and success.
For more information about Marketopia and its proven demand generation system for managed IT services, contact us. To get the latest industry news, head to our blog; like us on Facebook; follow us on X; and connect with us on LinkedIn and subscribe on YouTube.
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The original release can be found at PrWeb article
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