Serious about growth?

Serious about growth?

Are you really ready to grow, or are you kidding yourself? Many firms have owners who say they want to grow, but don’t ever succeed and for good reason – they fail to plan and commit. The decision to grow must be followed by commitment. Commit by allocating the time...
IT Consultants are Closers

IT Consultants are Closers

The only thing worse than no leads is leads you cannot close. Invest in your sales team with training and support. Invest in each sales person’s ability to evolve into a successful IT consultant, capable of making sales on business value. The reason is simple, the...
“Invest in me” said the snail – Direct Mail Marketing

“Invest in me” said the snail – Direct Mail Marketing

Prospective clients often come to us and question the value of traditional marketing in this era of digital media. They note the cost of postage versus the cost of email and talk about how often they get emails…to which we respond that they are exactly right. Email is...
Consistency Is Key

Consistency Is Key

We are often asked what is most critical to ensuring success in marketing. The answer is consistency. Investing in a single touch for a prospect is throwing money down the drain…you must consistently and regularly touch base with them to ensure they recall your name...